Google Video and YouTube: Attatched at the Clip
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Written By Kate Zimmermann | January 25, 2007 | Share This
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Today Google began integrating YouTube videos into Google Video Search results. The integration is meant to “play to their respective strengths” - using the YouTube community to populate Google Video, and Google Video’s superior search technology to help filter YouTube’s content.
From the Google Blog,
“Starting today, YouTube video results will appear in the Google Video search index: when you click on YouTube thumbnails, you will be taken to YouTube.com to experience the videos. Over time, Google Video will become even more comprehensive as it evolves into a service where you can search for the world’s online video content, irrespective of where it may be hosted….”
“YouTube, as we’ve stated previously, will remain an independent subsidiary of Google, and will continue to operate separately. Google will support YouTube by providing access to search and monetization platforms and, when/where YouTube launches internationally, to international resources.”
And of course, all of this will be monetized as Google expands its video advertising tests.
Related Posts:
- Google Slowly Taking Over Digital Video
- Google Testing Video For AdSense Publishers
- It’s Official: Google Buys YouTube for $1.65 Billion in Stock
Topics: Google, Search: Video, Social Media |