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All Things Podcast
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Written By Reprise Media | September 23, 2005 | Share This
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Want to know what National Public Radio is doing to stay current, other than replacing the suede elbow patches on their tweed blazers?
Of course you do.
That’s why you’ll want to check out this audio interview with Maria Thomas, VP of NPR Online & Mobile on PaidContent.org.
Thomas talks about how podcasting has revived NPR’s audience - its shows regularly appear on the Top 10 Podcasts on iTunes - and how NPR has been able to leverage the big newsmaking events of the past few years to reach a wider audience.
A recent article in the Chicago Tribune backs up her claims and says NPR has doubled its audience in the last six years.
Topics: Podcasting |
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